I'm Michael. An Experienced Marketing Manager looking for fulltime work.
Experienced technical marketer with 8+ years of marketing strategy, cinematic brand content, automating social media asset systems, building funnels and launching campaigns across an array of industries. Please see my case studies below.
Marketing built for the people who actually run the business.
I'm Michael Costanza, a marketing strategist based in Milford, Massachusetts. For the last 8+ years I've built and led marketing operations across construction, restaurants, ed-tech nonprofits, home remodeling, and consumer goods.
I sit at the same table as the CEO, sales, ops, recruiting, and culture, and I leave with a unified story every department can run with. I shoot the video, write the copy, design the collateral, and build the automated systems that keep it all shipping consistently.
The result is a marketing function that doesn't depend on me being in the room. Weekly output, measurable ROI, and a brand people can actually picture working with.
- 8+
- Years experience
- 400+
- Videos produced
- 6
- Clients Independantly Served
- 5x
- Top-workplace awards
A deep dive on companies I've worked with.
Click any case study to see the challenge, strategy, and results.
Vero Sales LLC
A fiber sales startup doing $160K in month one with no brand, no tracking, and no way to prove where a single recruit came from. I came in as fractional CMO, built the brand system, the recruiting funnel, and an attribution chain that ties every application back to the ad that produced it.
Quilling Card
This 7-figure luxury greeting card brand out of Holliston, MA operating as a hybrid B2B wholesaler and D2C retailer needed massive Shopify and website optimizations. They make a beautiful product, but their storefront had leaks, and my loyalty program audit revealed broken systems underneath. After plugging those holes, we developed the GTM launch strategy for their new sustainable sister brand while simultaneously breaking all prior ad KPI records running their Meta/AI ad campaigns.
Energy Electrical Contractors
$50M/yr in revenue yet invisible online. Word of mouth only gets you so far. I stepped in and built systems, teamed with sales to design marketing collateral, and created video onboarding programs.
Our slogan “Our People Power Our Vision” was actually thought up by our marketing specialist Michael Costanza
Precision MotorSports
A custom admin portal for instant photo/video updates to their website, giving the CEO's son the ability to run the whole marketing operation by himself and from his phone. Push and play social media clip creator built-in to portal.
Soall Viet Kitchen
Multi-location restaurant in Boston needed each store's customer base to cross-pollinate. Mapping customer behavior and designing touch-points and loyalty programs at each location increased CRR by 5.5%.
CSForMA (NonProfit)
For this nonprofit, I organized data, conducted outreach calls to recruit executives, and translated complex computer science lingo and videos from our live events into website updates, branded email campaigns, and recruitment assets.
Village Cabinet Design
Front-end website redesign, field photography and project gallery editing; set up dynamic workflow templates for CEO. Development, design, and tracking of seasonal ad promotions.
Kelly's Embroidery
Full digital infrastructure from operational e-commerce website to social media funnels and developed social media strategy and email campaign templates for targeted industries.
A marketing specialist should have an arsenal of skills.
Here are mine.
Cinematic Video Production
Proper equipment, viral shooting techniques, executive media production. Canon T3i DLSR Camera, tripods, greenscreen, gimbol, teleprompter, drone, and more.
Content Strategy & Systems
Targeting collateral at customer personas. Setting automated workflows through employee portal that automates input from other departments, feeding a team-driven proven pipeline that scales.
Social Media Management
Platform-native content driven by audience psychology. A posting strategy that compounds steadily over time.
Brand Strategy & Design
Box trucks, billboards, stadium signage, trade show booths, and merch. A full visual identity executed at scale.
AI Automation
AI-powered editing, repurposing, and reporting baked into the content pipeline. Less overhead, more measurable output.
Digital Marketing
Full-funnel digital marketing across web, email, SMS, paid, and organic, built around audience psychology and measurable conversion.
Analytics & Reporting
Decisions are based on live data from your company's CRM dashboards, reporting via executive meetings and visual presentations.
Leadership
Creative control requires responsibility, not just execution. I build and lead marketing projects using CEO-aligned, cross-department, culture-integreated strategies.
Culture Signal Operating System
An always-on operating system for team sentiment. Turns raw employee feedback into weekly leadership decisions.
A living library of my work.
Clips auto rotate, sit back and watch cinematic pieces, campaign clips, and brand collateral; just some of my work.
Soall Viet Kitchen — Featured Promo
Vietnamese kitchen promo organically reshared by @massachusetts_._family (100k followers), driving discovery beyond the restaurant's own audience.
Cinematic Production Behind-The-Scenes
BTS of my CEO-led campaign rig — drones, gimbal, teleprompter, lavaliers, and multi-cam coverage run solo to capture documentary-style brand content.
Village Cabinet Design — Customer Reviews
Testimonials page hero I designed for villagecabinet.com to build trust at the top of the review funnel.
Let's get to work.
Whether you need a full marketing lead, a cinematic content sprint, or an automated pipeline built from scratch. I'd like to hear what you're working on.
- Phone
- 774-573-5035
- linkedin.com/in/michael-costanza
- Based in
- Milford, Massachusetts